The title of your book is the first part anyone will read. If it doesn’t immediately grab the readers’ attention, they might not even open the cover, no matter how interesting it may be on the inside. A bad title can destroy a book’s chance of success, whereas a good one will be an asset, the perfect accompaniment to an excellent story. Above all, make sure that the title is written correctly. A spelling or grammar error in the title will put readers off immediately.
A great title is generally short and catchy. While there are a few exceptions, brevity is usually best. Names can be an easy way around this, and you would be in good company, as many authors have chosen this option over the centuries, e.g. ‘Hamlet’, ‘Emma’, ‘Jane Eyre’, ‘Oliver Twist’, ‘Madame Bovary’, ‘Anna Karenina’, and so on. Enigmatic titles work well, as the reader is intrigued and wants to find out more. If the title reveals too much of the story, there is no point reading on, as it is obvious what is going to happen. For example, if Jane Austen had called her famous novel ‘Falling in Love with Mr Darcy’, it wouldn’t seem anywhere near as appealing as ‘Pride and Prejudice’. If the first book in the Harry Potter series was called ‘Harry Potter: Year One’, it would sound quite dull and ordinary, whereas dropping ‘The Philosopher’s Stone’ (or ‘The Sorcerer’s Stone’ if you’re in America) into the title adds an air of mystery, teasing the reader.
Naturally, the title must be relevant to the story in some way, but the connection does not need to be obvious from the outset. Personally, I love that moment of revelation when, in the middle of reading a book, the title’s connection suddenly becomes clear.
Here are few titles I particularly like:
‘Dark Matter’, by Michelle Paver (mysterious, but also scientific, like the story)
‘Half of a Yellow Sun,’ by Chimamanda Ngozi Adichie (the Biafran flag, as this book is about the Biafran war)
‘It’, by Stephen King (titles don’t come much shorter than this one!)
‘To Kill a Mockingbird’, by Harper Lee (what does killing a mockingbird have to do with a rape trial and race relations? You’ll need to read the book to find out)